Using modern, fresh imagery, the new logo maintains the fundamental identity that IPPO has presented since its foundation in 1974 and it is designed to focus on the "Packaging Press" element within the title. This is an important feature for a specialist organization that consists of individual editors, journalists and writers from more than 30 countries.
“The launch of our new logo accompanies the relaunch of our Website and a new strategy for marketing our organization to the global packaging industry, extolling the virtues of our members’ expertise in the sector,” explains IPPO President Steven Pacitti. “We believe that the new logo is a reflection of what IPPO offers the
industry - dynamic, modern and bold.
“IPPO should be the go-to organization when somebody needs an expert opinion about packaging or wants to access the range of skills and services that our members offer.”
More info: www.ippopress.org
My Thoughts: I mentioned in my post-interpack 2017 Blog report that I, once again, am a full-fledged member of IPPO. Along with about 75 other members, I will be able to use IPPO contacts to keep me – and you – even
more well informed about global developments that impact your packaging-converting business and operations. Our next major North American event will be PACK EXPO Las Vegas next month. Follow my tweets live from
the show floor.