Scarborough delivered the opening keynote presentation, "P-s Industry: Opportunities & Sustainability," before an audience of more than 150 attendees. Avery Dennison is currently focusing more on specialty pressure-sensitive materials in emerging markets, sophisticated retail RFIDs, and other new innovations, he said. Looking back, Scarborough explained that p-s materials today are 25% lighter and more efficient than 25 years ago; things are not just "cost down.”
Avery Dennison set 10-year achievement goals for sustainability for faster market response and to meet a more timely agenda, he said. Examples: 90% of the company's facilities are now landfill-free; and two-thirds of its Forest Stewardship Council-certified products are sold at cost-parity with uncertified materials in Europe. The toughest goal the company has, Scarborough said, is to eliminate 70% of the impact of liner waste on the overall environment.
The global release-liner industry has sometimes been accused of being unchanging and lacking innovation. Scarborough did not disagree completely. The bad news, he said, is the p-s materials industry doesn't change quickly, but the good news is it CAN change quickly when it must.
“Converters need help from the entire value chain,” he said. “Better film-liner release properties; new recycling programs; thinner calipers of all materials.”
The next AWA Global Release Liner Industry Conference and Exhibition is set for spring 2017 in Chicago, IL.
More info: www.awa-bv.com